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5 ways to communicate your group's work effectively

  • Our members often ask us 'How can we ask for money? What are people interested in hearing about?'

    The key to successful fundraising is the ability to communicate what you do in a way which garners public support. The aim is to get the right balance between (a) building trust in your work by providing specific details, and (b) creating an emotional connection with your supporters by showing the impact of your work on your service users.

    Here are our 5 tips for effectively communicating what you do....

    If you need any help with developing a 'pitch' for your group, get in touch with us on 0300 111 2340. Or, email a draft to